Effective packaging design is important to all brands and companies, big and small alike. Packaging should aim to protect your product, grab attention, create the desired purchasing experience, and differentiate your product from the competition. Here are some tips to consider for your next packaging design project. #1: Grab Customer Curiosity Smart packaging and graphic […]
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Why use print coatings and varnishes? There are several reasons why print coatings and varnishes are added to packaging. They are used to trap the ink onto the carton to be sure the copy does not get tarnished or rubbed away. Also, they give the packaging a glossy or matte appearance do differentiate the product
The Value in Print Coatings and Varnishes: What You Need to Know Read More »
2021 Packaging Trends That Are Sustainable & Environmentally Friendly Sustainability and environmentally friendly packaging has been the biggest packaging trend of 2021 (by far!), and we truly hope it stays this way! Every day, we see more and more focusing on solutions to become more sustainable and environmentally friendly. Packaging initiatives are a great way
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4- Color Process vs. PMS Coloring – What is the difference? Some of the most common questions when creating packaging is about the printing and artwork design. What artwork are you looking to get printed? How many colors is the artwork? How intricate is the design? Will there be multiple versions? These questions are asked
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What Is Corrugate Fluting? Corrugated is a widely popular choice when it comes to packaging. Not only because of its environmentally friendly status, but also because of its strength, low cost, and protective attributes. Corrugated is made from 3 layers of paper; a flat top and bottom layer know as the liner, and the corrugated
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What is Foil Stamping A great way to take your packaging to the next level and give it that luxurious feel is to add embellishments. One of the most popular embellishments you can add to your packaging is foil stamping. Foil stamping is an application method that uses heat and pressure to apply a foil
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Corrugated packaging has had a profound impact on the world and the way we do business. Countless industries and business models would not be possible without access to this effective, yet inexpensive, type of packaging. Corrugated boxes do a great job at protecting an item through the shipping and handling process. Did you know that
A Comprehensive Review of Corrugated Board Types: Mullen vs. ECT Read More »
